Timeline Analysis and Shoot Order (successes and failures)

Before filming, I made these two documents that enabled me to apply shots, angles and other elements of camera work in full detail. This also became a create way to order my video when in the editing process:

First document is my timeline analysis; made way before the filming stage:

Sorry it had to be in different sections, but it was too large to upload as one full image.

And then my Shoot Order, completed in the filming stage itself:

Record Companies/ Labels/ Directors research and Ideas for my Own

The record company for Ice Nine Kills is "Red Blue Records" who focus on the artists themselves, over their own brand image.
There logo/ or title/ looks like this:

It follows general conventions of a metal music record label by using gothic shaped font with a rusted effect to add onto perhaps how old the company believes itself to be (as old/ more professional/ a company looks; the more trustworthy/reliable they seem to be). This I may try to oppose within my own fictional company, as the msuci videos narrative does not fully support this view

I've decided, for my own logo of a fictional company, for it to be associated with something that is characterized as being positive (perhaps something of a childish element - as to link to the concept of my narrative), but with a dark element that hints to the motives of the company itself (i.e. their genre orientation).

My initial Idea is of the company titled "DEAD SMILEY RECORDS" and I've created a logo that is literal to it's concept:

This will be presented within my Music Video as well!

Filming and Editing Schedule

Here are my Filming and Editing Schedules that I have planned over the next year and term:

Digi-Pak & Advertisement Research and Planning

Here are a few basic questions that I asked myself when researching and planning my own Digi-Pak:

• What are the conventions of a Digi-Pak?

It is to serve as a higher quality form of the usual CD packaging, which comprises of a single and less informative case, when in comparison to the Digi-Pak which presents more information and art to the user than what is normally provided.

• Find examples and Analyse with annotations on blog (example is from "Total Guitar")

• It links to social networks and email addresses with links at the bottom of the advertisement + record companies etc.
• Has a close up of band member/artist
• Performance orientated
• Advertises the equipment used

Current Ideas

• I should deter away from the usual performance illustration in magazine advertisement as my music video itself does not contain any performance segments at all
• This will link with the Digi-Pak
• Definitely involve the connectivity of Social network and other sources (e.g. email, record labels etc.)
• Focus on a certain individual in the advertisement, rather than a group (as it's usually presented on a horizontal page etc.)

• What are the conventions of a magazine advert for a single?

It is to further spread the awareness of the singles release through different forms of media, as to further the potential customer/to/audience that may purchase or simply listen to the single.

• What is my Market strategy, including branding, visual style, logo, artist image and overall  concept for this single and the artist as a whole

The artist image is not specified in my video, as it fully focuses on narrative, going against usual conventions (especially when it comes to rock/metal music videos).
This is done to fully focus on the narrative itself, and it's synergy with the lyrics and musical tone (i.e. when darker tone of music is played, a darker tone of the narrative is shown, etc.).

• How will my music video, advertisement and digi-pak complement each other?

They tell the story of my toy bear, as we see the development of his life and relationship with me through the mediums: He is first introduced through the magazine advert, then partially symbolised in progress through the digi-pak, and then finished off through the events of the video.

• Do I have any other notable ideas that can be used for promotional strategy and launch of my single?

The digi-pak and magazine advertisement will interlink in plot presentation, with the magazine being the first piece to the narrative's story:


Here are my ideas on how this is linked:

And here is my Magazine Advert Planning:

Annotations are featured on the pages themselves ^

DiaryBlog Entry 13: BIG Update

Hi, it's been a long time since I last updated, but with very good reason, I was off ill for a week or so, which unfortunately meant that I missed out on two lessons, YET, I did work at home on the video, and now it has finally come to a final cut! It has an added intro and credits which add to it's narrative and performance! I can't wait to publish raw footage and other videos on here, but I'm about to show it to the rest of my media class for Evaluation, so I have to get that over and done with first :) . Let's hope they like it!

Hope to update within the next two weeks :/
Matt

Storyboard

Here is a storyboard that I did a while back of one of my starting scenes with the bear coming out of the wardrobe, and the scene titled "Jealousy". This where the bear sees me and my (supposed) Girlfriend, and watches in envy at how I may of replaced the toy-to-child relationship with the one that's unfolding before his very own eyes:

DiaryBlog Entry 12: At school

It is now half term. Sorry for not updating my blog in such a long time, but I've been very busy editing my video...
From the success of the filming being complete, I am now in the crucial editing process; which has taken a large chunk of time from my life, dwindling my chance to update anything because I was enveloped in this work area.
I still have footage to post, before drafts of the video (which shall be done) but I can't at the moment as the computer I was using is being updated (this has all of my saved files on, and so are going to be backed up at a later point). I have tried accessing other computers (such as this one), but to no avail.

Yet, the status of the video is doing well! I've completed the initial assembly of the footage, i.e. plain cutting of the footage itself + arrangement etc. and have done some adjustment to the appearance of some scenes, i.e. contrast, lighting, brightness etc. It's next draft I was going to work on today, but as stated before, I'm not able to work on it.

Now, I plan to pick up working on my digi-pak and magazine advertisement in this time given to me today.
Hope to update when technology starts working again...

Matt